
I make my living with a website, so I am a little sensitive to customer service. I am getting ready to sell a paddle, so today, I sent Werner Paddles an email asking about the history of my "Trip" whitewater paddle and what it had been replaced by and any current value info.
Within 5 minutes, I received an email back with the complete pedigree of my paddle, its retail price when I bought it (and it was), and the current replacement model and current price. That is what customer service is all about. I think when someone gets it right, they deserve an "Ataboy".
The other thing that was pretty cool, was that I sent back a thank you for the great service and got a return email that said "It is easy, Werner is an AWESOME company to work for:-)" Nice to hear.
And, I type this while waiting over 3 days for a response from my satellite tv provider

Jay